Maldon based company starts to export shoelaces globally
Most people don't give a second thought to their shoelaces - unless they come undone of course. Maldon firm, The Original Laces Company, has shown how manufacturing in Britain can still be viable if you have a unique enough product and service.
Nothing new about laces that's for sure, but when they're bespoke, branded and made-to-measure using coloured waxed cotton and other materials - laces become a fashion accessory worthy of the most creative tastes. The laces are tipped with embossed metal aglets which gives a quality finish and then gift packed in clear tubes with cork stoppers.
Customers include Osprey, Ted Baker and COES Menswear who helped support the business from its modest foundation in 2014. Production is currently from the garden shed of the owner, Ian Bates. Bates has a background in product and packaging design and launching businesses and then selling them. "I love coloured, quality laces and because I could not buy what I wanted, I decided to make my own and one thing led to another. It's good to see a British hand-crafted product being exported to countries like France, Spain, USA, Singapore and Australia" remarked Bates.
Made-to-measure laces are available 24-7 in most colours and a range of stripes from their webshop www.original-laces.co.uk